Helmii
Custom Furniture eCommerce
This website was redesigned to improve user interface, user experience and digital marketing of the brand.
SHOPIFY HTML CSS LIQUID
GOAL
To modernize and soften the website's design and improve customer journey, specifically selecting multiple product variants within the product page.
FEATURES
Building up on a theme template, I have custom coded features requested by the client. Made sure the sample swatches were visible everywhere as this was their sales driver. Most importantly we have custom coded to increase the Shopify product variant limit of 3 and displayed the product options simply and neatly.
THEME CUSTOMIZATION
IMPROVED PRODUCT OPTIONS
USER EXPERIENCE
USER INTERFACE
DEVELOPMENT STAGE
Summary information of my development process
DEFINE
Modernize the design and improve customer shopping experience
DESIGN
The design was improved by softening the colors and features such as icons and some text into a more crafty and custom feel for the customers.
DEVELOP
Developed through Shopify, custom coded requested features by modifying and building on the existing liquid code. Integrated the apps required to function where required and follow the brand design in order to deliver a consistent flow of the website.
THE WORKS
Drafted a temporary design to pinpoint placements of relevant CTA's and coded features. Here is the image of the landing page before the redesign.
RESULTS
Currently an active website. Sample swatches is now being utilized by the customers and custom options selections are also a breeze to use when placing an order.